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MGT-40/ Enterprise Strategy

From Vision to Action, Without the Guesswork. In this intensive 3-day course, you'll learn to design enterprise strategy with clarity, test it against internal and market realities, and translate it into actionable execution plans. Build strategy you can communicate — and implement.

3-Day Intensive Course for Business Leaders, Strategists & Transformation Teams

3 Intense Days
7 Hours per Day (Split into two 3.5-hour sessions)


Learning Path Visual

Your strategic journey from vision to execution:


Day 1: Strategic Thinking, Environment Analysis & Positioning
Learn how to define strategy, analyze your external environment (PESTEL, Porter’s 5 Forces), and position your organization within a competitive and digital landscape.


Day 2: Internal Capabilities, Strategic Options & Alignment
Assess internal strengths using SWOT, VRIO, and value chain analysis. Explore strategic models like Blue Ocean, Ansoff Matrix, and Balanced Scorecard to craft viable growth options.


Day 3: Execution Planning, KPIs & Change Management
Turn strategy into action. Build OKR- and KPI-driven execution plans, structure cross-functional alignment, and lead through strategic change with governance and communication tactics.


Course Overview

A brilliant strategy means nothing if it stays in a slide deck.
This course empowers professionals to create enterprise-level strategies that are not only visionary — but executable. Learn to analyze both markets and internal assets, map strategic pathways, and deploy organization-wide execution models that align with change, digitalization, and growth.

Whether you’re a strategy lead, transformation officer, or executive coach, this course gives you the tools and frameworks to lead with clarity and confidence.


You’ll learn how to:

  • Analyze competitive and macro environments using proven tools

  • Assess internal value creation and capabilities

  • Formulate and evaluate strategic growth options

  • Align departments and initiatives to core strategic objectives

  • Structure execution using OKRs, KPIs, and program roadmaps

  • Lead strategic change with cross-functional governance

Ideal for professionals working in corporate strategy, transformation offices, or business unit leadership roles.


What’s Inside Each Day


Day 1 — Strategic Thinking & External Environment Analysis

  • What is enterprise strategy? Vision, mission, differentiation

  • Strategic levels: corporate, business, functional

  • Tools for external analysis: PESTEL, Porter’s 5 Forces, DESTEP

  • Competitive mapping and market disruption trends

  • Industry vs. digital-first vs. platform-driven models

  • Workshop: Analyze a sector using PESTEL + 5 Forces

Tools: PESTEL templates, strategy canvas
Focus: Environment • Market • Positioning


Day 2 — Internal Capabilities, Strategic Options & Alignment

  • SWOT and TOWS for aligning strategy to capability

  • VRIO framework: what makes competitive advantage sustainable

  • Value chain mapping (Porter) and cost/value levers

  • Exploring strategic options: Ansoff Matrix, BCG Growth Share Matrix, Blue Ocean

  • Aligning business units and departments

  • Workshop: Draft 3 strategic options based on a scenario

Tools: SWOT/TOWS grids, value chain maps, BCG matrix
Focus: Capabilities • Strategic Options • Portfolio Fit


Day 3 — Execution Planning, Metrics & Change Management

  • From strategy to execution: OKRs vs. KPIs

  • Program management and strategic portfolio oversight

  • Aligning strategy with governance: PMO, communication plans, scorecards

  • Managing strategic change: resistance, champions, adoption

  • Executive reporting and tracking impact

  • Workshop: Create a KPI-driven strategy execution plan

Tools: OKR/KPI templates, execution dashboards, stakeholder map
Focus: Execution • Governance • Strategic Change


Course Goals

By the end of this course, you’ll be able to:

  • Conduct strategic environmental and capability analyses

  • Build enterprise strategies aligned to internal and external factors

  • Translate strategy into cross-functional execution plans

  • Use OKRs and KPIs to drive accountability and progress

  • Manage change and align stakeholders at scale

  • Align strategy with enterprise architecture and transformation


Who Should Take This Course?

  • Corporate strategists and business planners

  • Digital and enterprise transformation leaders

  • Executives and business unit heads

  • Project Portfolio Managers (PPMs)

  • Product owners in charge of strategic initiatives

  • Consultants supporting enterprise alignment and growth


Class Reference: MGT-40
Form Updated on: 06/17/2025 (Version 1)
Last Modified on: 06/17/2025


Program Note

Comes with editable strategy canvases, OKR maps, BSC (Balanced Scorecard) templates, and real-world sector case studies (banking, tech, manufacturing, healthcare). No prior MBA required.

Requirements
  • Registration Deadline: Up to two weeks before the start of the training.
  • Access to a computer with internet and a working microphone
  • Basic Computer Literacy
Target Audiences
  • Corporate strategists and business planners
  • Digital and enterprise transformation leaders
Features
  • Teaching Methods :
  • Theory: 40% Practical Work: Serious games, role-playing, simulations

Not sure if this course is right for you?

Take our *free pre-course quiz* to assess your current knowledge level and get personalized recommendations.

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€55.00Per Hour

Course Features

3 lessons
0 quiz
21 hours
All levels
English/French
27 students
Yes
June 23, 2025

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